ABOUT
We have significant experience of creating and executing winning sales strategies into a diverse portfolio of clients in multiple sectors, geographies and sizes – from SME’s to global blue-chip organisations.
Working collaboratively with your teams, and utilising our MCG MODEL, we build the right sales and marketing strategies to deliver your objectives, whilst providing the flexibility so you can adjust to the key priorities and opportunities facing your business, keeping your strategy constant and agile.
Our MCG MODEL focuses on three critical areas:-
MAXIMISE your pricing strategy to drive improved margins
CUSTOMER centric approach which places your customers at the heart of your strategy
GROWTH plans to identify where to grow, how to win, and importantly, where not to
Our approach to each client is guided by our core values:-
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Curious - we gain a deep understanding of your business, market, culture and objectives
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Collaborative - working with your teams to build consensus across your business
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Challenge - the status quo to find new ways of working
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Care - we care passionately about your business and the outcomes
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Capability - to leave you with the skills for sustained performance
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Change - provide the framework and governance to deliver
MEET THE TEAM
Steven McGhee
Managing Partner
Over 25 years experience as a senior global commercial executive leading sales, marketing and strategy,delivering multi-million sales, costs and profit benefits in the FMCG, Supply Chain and Produce sectors, working with SME's up to blue-chip companies such as P&G, Unilever, Tesco and Ford, and a current Non Executive Director of the Fresh Produce Consortium.